Creating your own literary ‘ear worm’ – like Tolkien and Rowling

Good points to think on.

Matthew Wright

Ever had a song stuck in your head – usually, the catchy riff or chorus the composer deliberately engineered for the purpose? They’re called ear-worms.

It’s apparently been discovered that the way to kill them – for a third of us anyway – is to listen to Thomas Arne’s eighteenth century ditty God Save The Queen.

Truth be told, I’m not sure that dislodging mental wheelspin with something horrible is a discovery. Back in the 1970s, for instance, Kiwi gentlemen knew that if they became transfixed by posters of the latest glamour pin-up de jour (Farrah Fawcett or, given that New Zealand was still 98.5% British back then, Caroline Munro), all they had to do for instant antidote was glance at a picture of our Prime Minister of the day, Robert Muldoon.

For writers the problem is the exact reverse. We have to figure out how to create a…

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